Product
Momentum Fitness
Momentum Health • 2023
Product StrategyUX DesignUI DesignUser TestingDesign System
End-to-end product design for a fitness tracking platform.
$5M
Funding Raised
50K
Users Acquired
78%
Retention Rate
The Challenge
Momentum Health wanted to launch a comprehensive fitness platform that goes beyond simple tracking. They needed to differentiate in a crowded market dominated by established players.
Our Approach
We designed a holistic wellness platform that combines workout tracking, nutrition planning, and mental health features. The AI-powered coaching system provides personalized guidance.
The Results
The platform secured $5M in Series A funding and acquired 50,000 users within the first quarter.
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“MAD Design didn't just design an app—they helped us create a product that truly helps people live healthier lives.”
Emma Wilson
Founder, Momentum Health
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